Available for select projects — 2026

Alejandro
Leal.

Designer & Builder — exploring problems,building solutions.

A multidisciplinary practice across industrial design, product development, research, and interactive experiences. From physical objects to digital worlds — the work is the same: understand, decide, make.

(02) About

Alejandro Leal

I design and build products, systems, and experiences — from physical objects to digital worlds.

Trained as an industrial designer and educated in design management, my practice has moved through manufacturing floors, product development teams, research labs, and indie game studios. The thread is consistent: understand the problem, coordinate the people, design the solution, build the thing.

Today I coordinate research and innovation projects at the Brookfield Sustainability Institute at George Brown College Polytechnic — and continue independent work across product, research, and interactive design. I'm equally comfortable in a fabrication shop, a stakeholder workshop, or a game engine.

Education

B. Industrial Design Postgrad, Design Management

Currently

Brookfield Sustainability Institute, GBC

Based

Toronto, Canada Open to remote

Focus

Product · Research Interactive systems

(03) Experience

  1. 2025 — PRESENT/ONGOING

    Research Assistant / Project Coordinator

    Hybrid

    Brookfield Sustainability Institute, George Brown Polytechnic

    Toronto, Canada

    Coordinating sustainability research and innovation initiatives across multiple parallel Industrial Design projects, driving stakeholder engagement through multidisciplinary teams.

  2. 2024 — PRESENT/ONGOING

    Solo Game Developer

    Remote

    Independent project

    Toronto, Canada

    Independently designing and developing a story-driven pixel art game, handling all aspects of game design, art, soundtrack, and development as a solo project.

  3. 2020 — 2025

    Search Engine Evaluator

    Remote

    Telus Digital

    Anywhere

    Evaluated search engine queries for accuracy and relevance, identifying user behavior patterns and collaborating with cross-functional teams to optimize search ranking metrics.

  4. 2017 — 2021

    Industrial Designer/ CNC Fabricator

    On-site

    Industrias Penticon

    Hermosillo, Mexico

    Developed CNC machining plans, while preparing technical drawings for prototyping and fabrication, optimizing production times and increasing client approval rates.

  5. 2014 — 2017

    Industrial Designer/ Drafter

    On-site

    BioDAF Water Technologies

    Guadalajara, Mexico

    Created detailed CAD models and renderings for metal fabrications across water treatment facilities, performing QC reviews on electrical and hydraulic blueprints, and collaborating with engineering teams to optimize facility infrastructure.

(04) Capabilities

Across the entire
design lifecycle.

Design

  • Industrial Design
  • Digital Fabrication
  • Design Strategy
  • Design Research

Technical

  • CAD
  • 3D Modeling
  • Rendering
  • Prototyping
  • Manufacturing

Management

  • Project Coordination
  • Stakeholder Management
  • Workshop Facilitation
  • Strategic Planning

Digital

  • Game Design
  • Storytelling
  • UX Thinking
  • Interactive Systems

(05) Contact

Have something
worth building?

I take on a small number of projects each year — product, research, and interactive work. If you're early and figuring it out, that's the right time to talk.

lealindesign@gmail.com

Toronto, Canada · GMT–5